Your World in focus
Description
OOH Campaign done for the Young Lions Competition in Germany. The briefing was to develop an OOH Campaign idea that drives interest and consideration for varifocal glasses and a consultation with Fielmann.
That is why our campaign bring near and far closer than ever by showcasing images that could be interpreted in 2 different ways.
This student campaign titled 'Your World in focus' was published in Germany in April, 2024. It was created for the brand: Fielmann, . This OOH Outdoor and Print media campaign is related to the Health and Retail Services industries and contains 3 media assets. It was submitted 17 days ago by Art Director: Martin Keipert of Scholz & Friends Hamburg.
Credits
Copywriter: Michael Yousaf
Art Director: Martin Keipert
Client: Fielmann Group
Getty Images was one of the sponsors of the competition.
