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PeruRail

Overthinking

Agency: Lemon

Description

Campaign for the 25th anniversary of PeruRail, the train operator company from Cusco to Machu Picchu and Puno.

This professional campaign titled 'Overthinking' was published in Brazil, Peru, and United States in August, 2024. It was created for the brand: PeruRail, by ad agency: Lemon. This Digital and Film media campaign is related to the Hospitality, Tourism and Travel and Tourism industries and contains 1 media asset. It was submitted 3 months ago.

Credits

Client: PeruRail
Sales & Marketing Director: Antonella Maggi
Marketing Manager: Mónica Flores

Agency: Lemon.
Partner & General Creative Director: Luciano Leone
Partner & General Strategy Director: Renato Arauco
Creative Director: Yacub Tabja
Head of Art: Jhon Avilés
Strategy Directors: Jonathan Jacobs, Diego Valverde
Account Director: Luciana Marimón
Account Supervisor: Camila Gallardo
Copywritter: Daniel Pinedo
Art Director: Renato Moscoso
Social Media Manager: Carla Cormán
Planner Jr: Fabrizio Huallpa
Media Planner: Katherine Yacila
Content Creator: Irán Alcalde
Producer: Luis Miguel de Quesada

Production Company: Manzanon Films
Director: Juancarlo "Manzanon"
Executive Producer: Giuliana Garcia

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