ADVERTISING

Remember The Black Star

Agency: Hashtag Creative Shop

Description

Ghana celebrates its independence day on the 6th of March every year and we wanted to commemorate the event as an agency. However, we realized the day has lost a lot of significance for Ghanaians. To address this, we designed a social impact campaign around our glorious past as the Black Star of Africa. We titled our campaign: REMEMBER THE BLACK STAR. We asked Ghanaians to draw some important lessons from our heritage as the Black Star and make use of it now.
We asked Ghanaians to remember Hope, so they don’t give up on all that they do. To remember the importance of Unity for Prosperity. To never undervalue the Freedom we have as a country and as individuals to self-determine and lastly, to remember to continue to Persevere for their goals.
We hope our campaign will inspire Ghanaians in these current times as we celebrate independence.

This professional campaign titled 'Remember The Black Star' was published in Ghana in March, 2023. It was created by ad agency: Hashtag Creative Shop. This Design medium campaign is related to the Agency Self-Promo and Media industries and contains 5 media assets. It was submitted over 1 year ago.

Credits

Advertising Agency: Hashtag creative Shop, Ghana
Chief Creative Director: Kobby Adu-Tutu
Deputy Creative Directors: Ama Kyerewaa Afful, Frank Adjei and Dominic Mwinvi
Graphic Designers: Nana Agyekum Hene Oppong, Marcellous Adu Opoku,Tracy Laryea, Shadrack Ofori.
Copywriter: Ama Kyerewaa Afful

ADVERTISING

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