Description
It’s a really bad time to have the common cough or a sore throat. Each scenario is that awkward moment when a person coughs, and Ricola’s message is simple: now, more than ever, is the time to get a naturally soothing cough drop, to hit the cough before you get hit with the stares.
This student campaign titled 'Now, More Than Ever' was published in Ghana in June, 2020. It was created for the brand: Ricola, by ad school: Ashesi University. This OOH Outdoor medium campaign is related to the Pharmaceutical industry and contains 6 media assets. It was submitted over 4 years ago by Art Director : Jean Quarcoopome of Don’t Be A Stranger/Combustion.
Credits
Advertising School: Ashesi University, Berekuso , Ghana
Art Director: Jean Quarcoopome
Copywriter: Jean Quarcoopome
