Description
After a long year, family members gather together to enjoy the holiday and festivity of Christmas. Television plays a crucial role in this celebration as families come together to watch their favorite content.
To inform the family that DStv offers entertainment suitable for every member during the festive season, we created a story showcasing how we bring joy to each family member and the family as a whole.
Inspired by the popular trend 'I'm passing the phone,' we developed a technique that easily demonstrates how the remote control can pass fun to each and every member of the family during the festive season.
This professional campaign titled 'Passing the Joy' was published in Zambia in December, 2023. It was created for the brand: DStv Zambia, by ad agency: X3M Ideas Zambia. This Film medium campaign is related to the Media and TV and Streaming Promos industries and contains 1 media asset. It was submitted 16 days ago by Art Director: Sheu Sodiq of X3m ideas.
Credits
Advertising Agency: X3M Ideas Zambia, Lusaka, Zambia
Managing Director: Adenike Odutola
Head of Creative: Sodiq Sheu
Art Director: Sodiq Sheu
Copywriter: Olubukunola Tijani, Joy Opene-Terry
Production: K-Roc Pictures
Director: Kenny Mumba
Producer: Yasmin Dodia Mumba
