Description
This campaign illustrates how using streaming platforms plunges us into a constant carousel where we're always listening to the same music and the same artists because the algorithms end up dictating what we hear. Oceano FM is the Uruguayan radio station with the best music selection, curated by renowned DJs, ensuring excellent curation and the widest musical spectrum on FM radio.
This professional campaign titled 'Get off the algorithm.' was published in Uruguay in April, 2024. It was created for the brand: Océano FM, by ad agency: Amén McCann. This Print medium campaign is related to the Media industry and contains 3 media assets. It was submitted 17 days ago.
Credits
Advertising Agency : Amén McCann
Client: Océano FM
Chief Creative Director: Nacho Vallejo
Creative Director: Carolina Gelfont, Mathias Gamarra
Art Director: Mathias Gamarra
Copywriter: Carolina Gelfont - Felipe Garat