Description
Check out the advergame: http://www.electrocity.co.nz/
Watch a video about the game: http://rivetnewzealand.com/showcase/electrocity/
It's a SimCity like game that requires players to make land-use and energy decisions to determine the fate of their community over a 150-turn period. You start with a pristine New Zealand landscape of rivers, mountains and bush. Then it’s a case of deciding what you want to do with it. You can create a clean and green tourist town or a monstrous metropolis with millions of citizens. You can even do nothing.
Interactive creative director, concepting, copy: Tom Markham
This professional campaign titled 'ElectroCity' was published on August 06, 2007. This Digital medium campaign is related to the Industrial, Agriculture industry and contains 1 media asset. It was submitted over 17 years ago.
Credits
Advertising Agency: Rivet, New Zealand
Executive creative director: Chris Hunter
Account directors: Emma Simpson, Jane Knox
Account managers: Anna Reid, Sonja Srzich, Crystal Clark
Web design & coding: Adam Wright
Front end development: Terabyte
Illustration: Watermark
Back end development: Ubiquity