Westin Hotels: Element of well-being No.15

Advertising Agency: BBH, New York, USA
Creative Director: Jon Pearce
Art Directors: Maja Fernqvist, Joakim Saul, John Tymkiw
Art Producer: Miranda Kendrick
Account Director: Jimmy Euwer
Account Manager: Katie Gannet
Photographer: Gregoire Alexandre

May 2011


Billoughsby's picture
5124 pencils

Nothing earth-shattering, but still some very tasteful, even classic photography and type styling. --We see virtues on display here that should not be underestimated in our (sometime) exploding diarrhea visual culture.

"Ubi hubave lubearned thubat ubanuby fubool cuban wrubite uba bubad ubad, bubut thubat ubit tubakes uba rubeal gubenubiubus tubo kubeep hubis hubands uboff uba gubood ubone."
-Lubeo Buburnubett

bakamono's picture
1002 pencils

I am not feeling the comfort.

because therefore it is

Tripioso's picture
470 pencils

Yrs… I prefer the other pieces of the campaign.

Life's a Trip. Enjoy the Ride!

ace85le's picture
3939 pencils

Hotel ads nowadays should gear towards this kind of abstract concept. 90% of hotel ads are so to-the-face they're painful and forgettable.

I'm not jumping over my head for this one but it's a nice job. I like the Starwoods members' logo placement at the bottom.



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Kriativity's picture
416 pencils

the other ones are slightly better..i agree..

bhuvneshwar.chd's picture
989 pencils

in the haven.

"If you are irritated by every rub, how will you be polished?"
— Rumi

rextang027's picture
18 pencils

Things under the man are like rubbish, which makes me feel uncomfortable.

makelivedotnet's picture
3 pencils

beautiful series

Treplev's picture
50 pencils

Very nice to look at. Communicates the idea (which is a fresh way of presenting a hotel chain), and it's not trying too hard.

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