The Goodlife Recipe: Secret

Advertising Agency: TBWA\Chiat\Day, Los Angeles, USA
Group Creative Director: Jerry Gentile
Creative Director: Robin Fitzgerald
Art Director: Jera Mehrdad, Vladislav Ivangorodsky
Copywriter: Marcin Markiewicz
Account Directors: Adrienne Recher, Shannon Franqui
Account Supervisor: Kelly Tholke
Assistant Account Executives: Mandy Hein, Ted Bergeron
Art Buyer: Marissa Serritella
Planning: Oke Mueller, Michelle Dickens
Production Company: LAIKA/house
Illustrator: Gesine Krätzner
Producers: Colin Thacher, Sally Bentley, Annie Pomeranz
Storyboard/Graphics Artists: Chris Purdin, Meghan Saunders
Art Department: Katie Mello, Sara Neiman
Published: January 2010

7 comments

bhatnaturally's picture
bhatnaturally
95 pencils

Brilliant stuff! Loved it.

alexander_bickov's picture
alexander_bickov
3279 pencils

Superb illustration work. Very positive

Jay121's picture
Jay121
58 pencils

haha, it's funny!

Brain-Art's picture
Brain-Art
1101 pencils

Funny

brandingworthspreading's picture
brandingworthsp...
648 pencils

Beautiful campaign. It is taking advantage of the "sweetness" trend. It attracts the attention of children and women as well.

WillyLatasa's picture
WillyLatasa
616 pencils

Love it!

"Bright ideas bring better results"

rolling.stone's picture
rolling.stone
2740 pencils

lovely cute campaign

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