Swedish Fish: Chick in a cone

A friend you can eat.

Photographer: First Base Digital Imaging U.K.

Advertising Agency: JWT, New York, USA
Chief Creative Officer: Ty Montague
Executive Creative Director: Jeff Bitsack
Creative Director: Jackie Hathiramani
Art Directors: Hunter Fine, Andrew Clarke, David Suarez
Copywriter: Scott Bell
Print Producer: Lauren Eberhardt
Retoucher: First Base Digital Imaging

April 2008


Jet Propulsion Lab's picture
Jet Propulsion Lab
10679 pencils

When you are completely impotent creating noteworthy work for those more important, big money making, high-profile clients, you pick something a liiiiiiitle smaller that's open to doing "edgy" stuff. Nothing new there, right?

Very eye-catching layout, though. Ja?

klaussnow's picture
1675 pencils

what have they done lately?

... its already been done...

Jet Propulsion Lab's picture
Jet Propulsion Lab
10679 pencils



simon.gross's picture
541 pencils

So cute. Nice art direction too. Totally put me off my lunch.

Alistair C.'s picture
Alistair C.
692 pencils

the campaign is very funny, but i don't like the colors.

Fatty3's picture
37 pencils

I think this one is the best of the series, because the left side is actually reminiscent of food. the poult actually looks like soft-ice cream in the waffle.

Log in or register to post comments