Sun Media: Diver
Size is nothing without precision. No other media tool combines circulation size and the precision of customized media options.
Advertising Agency: Marshall Fenn Communications
Creative Director: James Dunlop
Art Director / Copywriter: Steven Kim
Photographer: Philip Rostron
Copywriter: James Dunlop
Published: October 2008


8 Comments
much better than the other one
http://japanismo.wordpress.com/
Why is that?
Skoda used the same concept of large gymnasts in their television ad but with the tagline ' big and agile', whereas Sun media are saying 'size is nothing without precision'. idea has already been used.
remember Pirelli did a famous ad with Carl Lewis in high heels, power is nothing without control.
http://www.subliminalworld.org/pirell2l.jpg
pirelli was great ad. Although that was made by a theiving specky bastard. this is real bullshit. im ashamed to be associated with advertising if this is the benchmark. 6 stars... 6 chocolate starfish more like.
jeez! this is so crap in its execution... a powerlifter diving off a board with faggot socks on??? is this ur dad? fudge packer. its shit. stick to packing shelves man.
Charming comment. Tell me, are you still in school? Or just an account executive?
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No, I am not a media buyer.
Interesante la idea, la dirección de arte no le hace justicia.
http://javoramirez.wordpress.com/
Chief Creative Director Nexus BBDO