Description
To show a little of what the new ZX GRANDLION is capable of, we put it through an impossible test: go from 57 to 4855 altitude in the shortest possible time.
Thanks to its 2.3 Turbo Diesel engine, anti-lock brakes and multiple driver assistance systems, the ZX GRANDLION made every obstacle look easy.
The pick-up embarked on an adventure that covered different routes in Ecuador. From El Torneado (Bolívar province), passing through Cochabamba and Guaranda (Bolívar province) until entering the Chimborazo National Park.
This is how, this iconic pick - up conquered the challenge in record time.
This professional campaign titled 'Chimborazo Challenge' was published in Ecuador in December, 2022. It was created for the brand: ZX AUTO, by ad agency: MULLENLOWE DELTA. This 360°, Film, and Integrated media campaign is related to the Other industry and contains 1 media asset. It was submitted 12 months ago.
Credits
CCO: André Pedroso
Director General Creativo: Marco Tapia
Director Creativo Asociado: Eduardo Chiriboga, Juan David Cortés.
Director de cuentas: José Pérez
Supervisión de cuentas: Cristina Freire
Director de Arte: Diego Romero
Equipo creativo: Juan Pablo Pesantes, Nicolás Prado, Jeffrey Carrión, Leonardo Bolaños,
Hernando Torres, Sebastián Gutiérrez, Andrés Mendoza, María Camila Sánchez.
Dirección de producción: Verónica Haro
Productora: María de los Ángles Vela
Casa productora: Darko Films