Sharpie: Microscopic Pink

Ultra Fine Point

Advertising Agency: Draftfcb, Chicago, IL, USA
Chief Creative Officer: Todd Tilford
Executive Creative Director: Jon Flannery
Group Creative Director: Gigi Carroll
Creative Director: Michael McGrath
Senior Creatives: Gabriel Schmitt, Gustavo Dorietto
Ilustration: Gustavo Dorietto, Estudiorama
Retoucher: Karyn Bieneman
VP Executive producer: John Bleeden
Director, Print Production: Julie Regimand
Senior Art Buyer: Laura Laube
Group Managing Director: Jennifer Rowland
Managing Director: Melanie Hellenga
Media Supervisor: Tom Pierson

February 2013


pierrelastname's picture
2869 pencils

not a new idea...

eins-eins-null's picture
892 pencils

"hey, let's take something really small to show how fine it is!" this is crap. completely senseless.
there's no relation between cells/bacteria/viruses and a pencil and they didn't manage to construct one that's in some way logic or funny. there's NO idea in the campaign.

Nike Diesel's picture
Nike Diesel
13600 pencils


CommandZ's picture
2498 pencils

While the visual looks good this is nothing but pure puffery. File under "done".

Log in or register to post comments