ADVERTISING

Sharpie

Recipe Highlighter

School: Chicago Portfolio School

Description

People use digital devices to get their recipes in 2020 much more frequently than paper, which means that Highlighters have lost a major use point in the kitchen. The Recipe Highlighter takes its culinary use into the 21st century, helping users skip past the writers’ life stories to get to the meat of the recipe.

This student campaign titled 'Recipe Highlighter' was published in United States in October, 2020. It was created for the brand: Sharpie, by ad school: Chicago Portfolio School. This Digital medium campaign is related to the House, Garden and Office Equipment industries and contains 1 media asset. It was submitted about 3 years ago by Lucas Simes.

Credits

Advertising School: Chicago Portfolio School, Chicago, United States of America

ADVERTISING

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