Advertisement

Match

Agency: 
Published/Aired: 
April 2012
Description: 

Print advertisment created by FCB, Brazil for Sharpie, within the category: Office Equipment.

Sharpie. Ultra fine point.

Advertising Agency: Giovanni+Draftfcb, São Paulo, Brazil
Creative Director: Benjamin Yung Jr., Cassio Zanatta
Copywriter: Marcelo Jun Sato
Art Director: Henrique Del Lama
Planners: Pedro Cruz, Cinthia Kim, Pedro Schneider
Photographer: Lucio Cunha
Illustrators: Fabio Vido, Indio San
Account manager: Luciana Ribeiro
Art Buyer: Tina Castro
Account supervisor: Nilton Bonini

Comments (20)

Log in or register to post comments

Highest Rated

admiral's picture
admiral
Activity Score 12

:)

nicolausmayo's picture
nicolausmayo
Activity Score 196

niceee

Nike Diesel's picture
Nike Diesel
Activity Score 13630
salil.sharma's picture
salil.sharma
Activity Score 2428

good design

Designer Don't Do Different Things
They Do Things Differently

Hadrons's picture
Hadrons
Activity Score 6041

I like it.

THERE'S NO HEAVIER BURDEN THAN A GREAT POTENTIAL

Philip Cherian's picture
Philip Cherian
Activity Score 30

treat for the eye.. hence very catchy..

niceidea's picture
niceidea
Activity Score 133

This is the best in the series. nice

shahidali's picture
shahidali
Activity Score 4069

Good one but I'm not too excited. Good again became the enemy of great.

shahid

Ryan Bussi's picture
Ryan Bussi
Activity Score 60

I like it.

Roger Keynes's picture
Roger Keynes
Activity Score 5498

!

The Jobless Writer
Will Think for Salary

saherwafai's picture
saherwafai
Activity Score 114

simply great job ...

kleenex's picture
kleenex
Activity Score 47675

cool idea, but the pilot pen on legos is better...

The JACK's picture
The JACK
Activity Score 438

good creative idea..+1

aGoos's picture
aGoos
Activity Score 13

Awesome!

billbernbach's picture
billbernbach
Activity Score 242

fake blur

luizavaldetaro's picture
luizavaldetaro
Activity Score 14

Hey!
These are not the final ads... someone must have mixed up the files :(

The final art can be seen here: http://www.draftfcb.com/work-detail.aspx?work=495
No fake blur there, ;)

luizavaldetaro's picture
luizavaldetaro
Activity Score 14

Hey guys, someone must have mixed up the files, these are *not the final ads* they look like layouts.
The real deal is much better crafted. You can see the final work at DRAFTFCB’s website:

http://www.draftfcb.com/work-detail.aspx?work=495

jackblack's picture
jackblack
Activity Score 2355

Fine pens drawing on small things. Yawn.

ScratchdCanvas's picture
ScratchdCanvas
Activity Score 30

best of 3, good art direction

Peter Frank's picture
Peter Frank
Activity Score 532

seriously? bad.

admiral's picture
admiral
Activity Score 12

:)

Advertisement