Scion: tC Streak

Advertising Agency: ATTIK, San Francisco, CA, USA
Creative Director, Broadcast Spot Co-Director: Simon Needham
Associate Creative Directors: Ron Lim, Stan Zienka
Production/Animation Company: Shilo
City/State/Country: Bicoastal, USA
Director: Simon Needham (ATTIK) and Shilo
Creative Director/Lead Designer: Jose Gomez
Associate Creative Director/Lead Designer: Evan Dennis
Executive Producer: Santino Sladavic
Lighting Director of Photography: Dana Christiansen (Method)
Producer: Jake Hibler
Editor: Adam Bluming
3D Animators: Cody Smith, Jessse Franklin, Henning Koczy, Gene Arvan
Telecine: Company 3, Santa Monica, CA, USA
Colorist: Clark Muller
Visual Effects Company: Method Studios
City/State/Country: Bicostal, USA
Executive Producer: Gabby Gourier
Producer: Leighton Greer
CG Supervisor: Chris Nichols
Compositing Supervisor: Chris Bankoff
Flame Artist: Marguerite Cargill
Lighting Supervisor: Daniel Buck
CG Artists: Scott Metzger, Felix Uriquiza, Alexander Lee, Didier Levy, Dave Carlson
Nuke Compositors: Ryan Raith, Jake Maymudes
Music Company: Face The Music
City/State/Country: Bicoastal, USA
Executive Producer: Adam Joseph
Composers/Sound Designer: Tony Shimkin, Tom Burbank
Additional Sound Designer: Michael Schmidt
Mixer: David Carden
Final Mix: Lime Studios, Santa Monica, CA, USA
Mixer: Loren Silber

13 comments

tirthomitro's picture
tirthomitro
2762 pencils

a little weird

they showed me a picture & i laughed
dignity has never been photographed

shemee's picture
shemee
98 pencils

copy sounds like it belongs in a rap song

everartz's picture
everartz
7609 pencils

weaker than the graphix used in the tvc

| Everartz |

silvi's picture
silvi
4172 pencils

Terrible layout. I don´t like it at all.

Pedestrian's picture
Pedestrian
492 pencils

double post

Pedestrian's picture
Pedestrian
492 pencils

Why does this ad have three headlines?

Couldn't pick the one you liked best?

ericofthedead's picture
ericofthedead
64 pencils

zzzzzzzzzzzz....Scion's ads have always been a little bland to me. As I yell every time a car commercial comes on screen - "it's just a car"

Grace's picture
Grace

Grrrrrrrrrr..... another auto ad to drive me insane.... Why must you be so lame?

Guest's picture
Guest

Umm ... when the world zigs, zag ... the ad BBH did for Levi's and that became their tag line. What a rip. And a bad one at that.

Klidesign's picture
Klidesign
209 pencils

Wow, look at how many people worked to make this ad!!!
And to make it as lame as it is!!!

Advertising today has nothing to do with art/concept anymore...
makes me sick.

ericofthedead's picture
ericofthedead
64 pencils

too many cooks, right?

rolling.stone's picture
rolling.stone
2740 pencils

I like the copy. But too many cook...

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~ Quite obviously, I have gathered no moss ! ~

Guest's picture
Guest

no copywriter!!!! that explains it.

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