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Comments
Experience the sinkable frustration of white type on light blue.
-SCRATCH 'N' SNIFF
i fucking second that...
I fuckin' third tat...
fouth.....minus the phuck
fifth, without the f***k
jai hind
art director
No words.shit.
Unsinkable optimism... why do people insist on using bad puns? This would have been a much better ad without it.
Optimism? Boating makes you optimistic? I imagine there are more valuable benefits than optimism to point out.
Ahhh! My eyes!
i like :)
decent stuff, not great... chk out the latest work on shikoba! the kinda work tht reminds me why i joined advertising in d first plc...Cannes, watch out!
f***! i feel like drowning after seeing this crap!! And talking about 'unsinkable optimism' in advertising, anybody seen the new campaign on shikoba...fantastic idea, great insight! You guys rock wherever u are! Cannes, watch out!
What the f*ck does shikoba have to do with this? Nice ad.
what happened to Antarctica?
It melted.
Simple. Smart.
Too similar to the famous flag campaign using the same "key" device.
too many critics, too few creators. trust me, it shows. this is cool.
If "nearly impossible to read" qualifies as "cool", then I suggest you keep your resume up to date. This was a massive miscalculation in colour choice.
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Here, let me save everyone the trouble of asking. "Do you even work in advertising?"
douche
anonymous douche
bernays douche
But isn't that the point of commenting? Post an opinion. Or are we suppose to just love every ad we see.
Arrrrrr... I loves it.
It qualifies as a witty powerpoint chart, but not as an ad.
Para mi no hay discusión, esa imagen es simplemente dolorosa. ¿O tendré ojitos sensibles?
considering the global mood, the concept makes a good point - does anyone comment on concept anymore? take to the water!
Optimism? Boating makes you optimistic? Come on. Surely there are more interesting benefits to boating.
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