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Pittsburgh Passion: Hands
A Woman's hand can heal, teach, inspire, and comfort.
It can also deliver a wicked head-slap when the ref's not looking.
Advertising Agency: Garrison Hughes, Pittsburgh USA
Creative Directors: Bill Garrison, David Hughes
Art Director: Corinne Stenander
Copywriter: Michael Giunta
Photography: Corbis
Published: April 2008
Comments
I thought these were lame on the homepage, until I read the copy and who they were for. They cracked me up, nice job GH.
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brandon
www.brandonknowlden.com
cool copy. but i would proboably never have read it... i would have looked at it on the bus, and moved on.
HA!
Nice "boomerang" ad!
in my opnion it should be all type... the copy does the job very well...
very subtle and smart.
They could have gone in more obvious and expected directions visually and conceptually and they didn't.
You should never have your punch-line in small type at the bottom. People will just skip over it.
Great little copy 'reveal'.
Adds to the reward.
>>>> That's not an ad. THIS is an ad.
Surfers shouldn't believe.
Women r cool.
I think these ads are so cool.A tvc for the same campaign could be rocking..
In my hometown we said "Sta mano può esse ferro e può esse piuma". But, it's very difficult to translate it. Hope someone we'll get it. :)
Very nice by the way.
'OAH! You have a Woman's hand m' lord.'
Sharp line! Love it.
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http://godwindmello.blogspot.com
Goafest '08 in pictures: http://www.flickr.com/photos/godwind/sets/72157603006585003/
Good copy.
Poor copy. Horrible mixed use of typeface. The text gets lost in the image.
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