Advertisement

PA Groundhog Day

Agency: 
Published/Aired: 
January 2011
Description: 

Pennsylvania became the first state to partner with Foursquare last May, and the “PA Groundhog Day” badge is the latest addition to the state’s series of custom badges all created by Red Tettemer + Partners. You can find out more about the other exclusive visitPA Foursquare badges here: http://www.visitpa.com/pa-foursquare

Print advertisment created by Red Tettemer, United States for Pennsylvania Tourism, within the category: Transport.

It's like a badge of honor.
But with more marmot.
Unlock the PA Groundhog Day badge on February 2, 1011
Step 1 Follow visitPA on foursquare
Step 2 Check in anywhere in the world and shout "groundhog"

Advertising Agency: Red Tettemer + Partners, USA
Chief Creative Officer: Steve Red
Executive Creative Director: Steve O'Connell
Art Director: Todd Taylor
Designer: Rob Marshbank
Copywriter: John Connor
Account Executives: Greg O'Loughlin
Social Media: Annie Heckenberger

Comments (9)

Log in or register to post comments

Highest Rated

spinsarah's picture
spinsarah
Activity Score 110

I appreciate the integration but I'm still overall confused...

Boxey's picture
Boxey
Activity Score 8881

It's like an ad. But with more lame copy.

vohuynhan's picture
vohuynhan
Activity Score 12

it seem ok

ivan's picture
ivan

I think what needs to be appreciate here is the concept of teaming up with foursquare to get the word out on an issue.

sintra's picture
sintra
Activity Score 699

okay

shahidali's picture
shahidali
Activity Score 4069

Like the brief back-ground info. It helps see things from a better perspective.
Like it.

shahid

Pedestrian's picture
Pedestrian
Activity Score 492

Good stuff

Madison Maven's picture
Madison Maven
Activity Score 20

As a native Pennsylvanian, I'm proud.

Good job PA/RT for making sure the word is out on our big day.

HappyHour's picture
HappyHour
Activity Score 2381

What graceful integration of social media.

Nicely done RT

spinsarah's picture
spinsarah
Activity Score 110

I appreciate the integration but I'm still overall confused...

Advertisement