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Published/Aired: 
June 2010
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Description: 

Hay, it used to be for horses, now it's for horsepower.
Helping Fund Research that a local business is using to turn cellulose into clean, easily replenished fuel.

Advertising Agency: Borders Perrin Norrander, USA
Creative Director: Terry Schneider
Copywriter: John Heinsma
Art Director: Nick Kamei
Agency Producer: Scott Fox
Production Company: The Ebeling Group
Executive Producer: Dex Deboree
Senior Producer: Neil Van Harte
Design and Animation: MK12
Audio Post: Digital One
Original Music: Menomena

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Is it possible that the greatest things in life, that is those that are the most good and the most beautiful, are the most difficult to defined? http://www.entertainmedaily.com/2010/07/loving-discourse/

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