Everyone in America knows Neosporin simply helps cuts heal faster. This campaign reminds people to always have some on hand.
Advertising School: Art Center College of Design in California, USA
Art Director: Dave Stone
Photographer: Thomas Sun
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7 Comments
Sure it's not the most effective ad, but it makes for a nice book piece!
This is my favorite from the campaign as it is a bit more subtle than the others.
simple and nice...
| Everartz |
just like the operation one - cute but not sure how effective
It seems funny
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~ Quite obviously, I have gathered no moss ! ~
quick and clever, but i feel like i've seen it before. even if i haven't, that's not what you want a CD thinking when they peruse your book. good work tho, nice and clean.
It seems the cut on the back of the piggy has healed fast. It seems you cannot save now that is what I perceive.The visual is too good but the message by the showing the piggy bank , coins outside is confusing.
RAM KATE
It seems you need to take ads less literally.
You don't necessarily NEED the coins, but I think they help to communicate that this is indeed a piggy bank. Looking back on this campaign I'm not sure it's cohesive enough, though I can't put my finger on it. Maybe including a tagline would help?