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Published/Aired: 
March 2007
Description: 

Print advertisment created by Venables Bell & Partners, United States for Montana Meth Project, within the category: Public Interest, NGO.

My sister always looked up to me. Even after I made her an addict.
Meth. Not even once.

Advertising Agency: Venables Bell & Partners, San Francisco, USA
Creative Directors: Paul Venables, Greg Bell
Copywriters: James Robinson, Eric Liebhauser
Art Directors: Ray Andrade, Tavia Holmes, Blake Bakken

Comments (11)

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Highest Rated

elmikel's picture
elmikel
Activity Score 1147

Strong campaign. Really nice work!

pinkusfloydus's picture
pinkusfloydus
Activity Score 90

I swore never to post a negative comment. Then I saw this campaign.

Boony wants a beer's picture
Boony wants a beer
Activity Score 380

That's 11 anti-meth ads I've seen on this site today...and all from the same place. What the hell's going on in Montana?!

ivan's picture
ivan

No more this month, I promise!

SummerA's picture
SummerA
Activity Score 154

The previous ones were actually good. Now they're pushing it.

roman-schwienbacher.com's picture
roman-schwienba...
Activity Score 1021

you are right summerA.
they are not as powerfull as what we have seen till now.
but still a fantastic campaign

A. J. SMITH's picture
A. J. SMITH
Activity Score 2824

Ooh. I actually quite like this.

It won't win any awards but, for me it works.

Tapper's picture
Tapper
Activity Score 490

Enough already

Strip. Strip. Strip.

A. J. SMITH's picture
A. J. SMITH
Activity Score 2824

Oh dear.

_inkpact's picture
_inkpact
Activity Score 84

so good!
we´ve seen so many similar ads in this kind of client...
this is refreshing. the kind of thing that works, indeed.
definitely, it works.

sbr's picture
sbr
Activity Score 143

I wouldn´t use refreshing to define them, lol. It´s not a brand new way to deal with this sort of subject. Strong images have always been used to condemn drug adction. At least this campaign brings some great copy and makes you wonder what´s the story behind them. Maybe that´s the reason why it works so well.

elmikel's picture
elmikel
Activity Score 1147

Strong campaign. Really nice work!

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