Modelo Especial: Cry

While some hug and then cry on the other side of the world some cry and then hug.
Modelo Especial
Special, like that thing we feel every four years.

Planning:Richard Monturo, Carlos Arcos

Advertising Agency: La Comunidad, USA
Executive Creative Directors: Jose Molla, Joaquin Mollá
Creative Director: Gustavo Lauria
Art Director: Damian Nuñez
Copywriters: Santiago Luna Lupo, Gustavo Lauria
Agency Producers: Laurie Malaga, Julio Rangel
Account Executives: Maryanne Dammrich, Victor Leon
Photographers: Buenavista Fotografia / Mallku Salles, Cato Vaudagna
Production Company: TÖRO Production Services
Producer: Ulises da Silva
Digital Retouching: Carlos Herrmann

June 2010


rurorjuror's picture
745 pencils

ordinary straightahead american ad. with a strange packshot.

Guest's picture

Just the basic.
Nothing new, nothing good.

Guest's picture


What the hell?

Argh, this hurts my brain.

Hiperion's picture
3138 pencils

If you don´t know soccer, don´t make soccer advertising.
This campaign is totally wrong.

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