Man's Hat Shop: Fez
Real hats for real men.
Advertising Agency: Esparza Advertising, Albuquerque, USA
Creative Director / Copywriter: Adam Greenhood
Art Director: Kerri Kowal
Illustrators: Ted Slampyak, J. Falter, Albin Genning, Paul Stah
Published: December 2007



Comments
So the men who wear this kind of hats culturally or tradionally, aren't real? Wow, great attitude!
Please, don't tell me "this is advertising" Even in advertising some politically correctness has to be... (except the cases you intentionally make fun of being politically correct.)
At least, that's what I think.
“Inspiration exists, but it has to find us working.” Picasso.
I think someone's thong is too tight.
Get a life.
We're going to need more lube.
This is cool. All this P.C hoo hah is for hippies.
These aren't un-P.C, they just suck.
"Make a name, or be defamed"
Doin' it for the points
People who use words like "suck" must be lacking in vocabulary... as well as taste.
Oh I'm sorry. Would you rather listen to a twenty minute rant about how the images convey nothing more than contrived stereotypical views of what makes a man? Or that the hat missing from each shot is the same, which calls into question the level of imagination the creatives have? or that reading your post made me question why you made the comment, which is clearly aimed at me, yet not reply directly to my post? You're the type to stand next to someone at a party and say how you hate the style of dress they're wearing so that they hear, but never look directly at them?
You still care what I say enough to comment back?
"Make a name, or be defamed"
Doin' it for the points
You did this didn't you?
I'm sorry.
Still don't think they're amazing, but who the f*ck cares what I think eh?
Doin' it for the points
Actually it's not "fez". It is "fes". Don't get wasted while you are trying to be traditional.
"Fez" "Fes" - they're pretty funny.
Disco Munky...I went to their site (sucks) however- all these guys really specialize in is cowboy hats. While I agree that the post from daisygirl22 was lame -I don't think these ads have anything to do with promoting a male stereotype. I think this is just a cowboy hat shop, that's simply trying to sell cowboy hats.
I know, I'm just bored..sorry.
Didn't really think that comment through all the way to the end there.
You can maybe tell.
Doin' it for the points
Your scathing response was entertainment for us all.
The anonymity that the internet that the internet gives is at best a poisoned chalice.
"Make a name, or be defamed"
Doin' it for the points
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