Lonni's Punani Waxing: Aghh

At Lonni's Punani Waxing, we guarantee you a less painful waxing experience.
Pain Cut Short

Advertising School: Miami Ad School, Brooklyn, USA
Instructor: Urs Ross
Art Director: Sean Tiraratanakul
Copywriter: Manasvi Abrol
Published: June 2010

12 comments

nerio's picture
nerio
166 pencils

not sure if it was intended but I like the "pull here" idea... it kinda mimics the waxing process I suppose...

morse's picture
morse
16797 pencils

Yes, the pulling is the waxing movement. Well done.

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

createwitty's picture
createwitty
204 pencils

brilliant piece of communication...funny, interactive and effective...

atb2005's picture
atb2005
13561 pencils

The copy is terrible across all ads. The pulling is cool. Since Lonni's does "mazilions" too, I'd assume the target market is men here. I can't imagine a guy shouting Moby Dikkk me or Jesus of Nazareth while getting waxed.

mediaturge's picture
mediaturge
141 pencils

well done!

ace85le's picture
ace85le
3939 pencils

Love it!!! love the pulling effect!

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bhuvneshwar.chd's picture
bhuvneshwar.chd
989 pencils

this is also good.

"If you are irritated by every rub, how will you be polished?"
— Rumi

Kriativity's picture
Kriativity
416 pencils

like it..noo..love it:)

Flurb's picture
Flurb
261 pencils

You had me at Punani.

kleenex's picture
kleenex
37459 pencils

I love the idea...

Boxey's picture
Boxey
8881 pencils

the copy is terrible

Ed Rapport's picture
Ed Rapport
724 pencils

pretty dope idea!

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