PRESENTSFashion

K-Swiss: Alona, 2

Keep it pure.

Advertising Agency: Toth Brand Imaging, Boston, USA
Creative Director: Joanne Reeves
Art Director: Kimberlee Eten
Copywriter: Cat Doran
Digital Designer: Matthew Parmet
Photographer: Richard Phibbs
To be published: March 2008

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6 comments

LimitedTimeOffer's picture
LimitedTimeOffer
200 pencils

My first read of this was as some kind of Aryan race propaganda. Unfair I know, but pairing "Keep it pure" with the (admittedly delicious) blond white female cues that unfortunate thought for me.

Graves™'s picture
Graves™
87 pencils

What about the one right next to it.

jazarah's picture
jazarah
1262 pencils

forget about the product, let's focus on the girl :)

klaussnow's picture
klaussnow
1675 pencils

oh crap! the model just died, probably from the proverbial "bored to death" disease.

... its already been done...

teenie's picture
teenie
1894 pencils

And what's with the reverse type that you can't read unless you get up close?

rebelscum's picture
rebelscum
2114 pencils

I don't even know where to start looking on this thing. There're elements in every corner, and a crazy hot piece of ass lying on a tennis court under a banner reading "keep it pure" (which I can only assume means "We don't pee in your pool, please don't fuck on our tennis courts")

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I saw a subliminal ad executive once, but only for a second.

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I have thousands of pencils and $1.50 so I'm off to Starbucks

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