IAVA: Traffic
We know where you’re coming from.
99% of Americans try to avoid getting caught in traffic. 1% of Americans try to avoid getting caught in an ambush.
Advertising Agency: BBDO New York, USA
Creative Director: Don Schneider
Art Director: John Leu
Copywriter: Brad Roseberry
Photographer: Petty Officer 2nd class Sandra M. Palumbo; Tech. Sgt. Jeremy T. Lock; Staff Sgt. JoAnn S. Makinano
Chief Creative Officers: Bill Bruce, David Lubars
Published: November 2008


6 Comments
Simple, claro y directo.
http://javoramirez.wordpress.com/
Chief Creative Director Nexus BBDO
no to this line as well.
again, who is your target?
"The veterans". Duh?
Not really the BBDO NY I've gotten used to lately, this is tosh.
this is very true many americans just sitting around worry about trying to avoid traffic. while very few americans that are in the military are worried about trying to avoid an abush buy the enemy
the texture on the top of the wall is such weird. Bad photoshop.