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Penny, 4

Agency Network: 
Published/Aired: 
August 2013
Description: 

Campaign celebrates the heritage of G.H. Bass & Co. and pays homage to its iconic Weejuns, the original penny loafer, first introduced in 1936.

Print advertisment created by Yard, United States for G.H. Bass & Co., within the category: Fashion.

Advertising Agency: YARD, NYC, USA
Photographer: Paola Kudacki
Styling: April Hughes

Comments (6)

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feysal's picture
feysal
Activity Score 2571

i like the layout

groovy baby!

certaintly's picture
certaintly
Activity Score 3994

???

DesignDine's picture
DesignDine
Activity Score 1313

???????????????? x 10000000 !

Inkwell's picture
Inkwell
Activity Score 148

Not a bad series. I don't know why this penny appears to be made of a different material than the previous ones.

kleenex's picture
kleenex
Activity Score 49532

me too.

greentree23's picture
greentree23
Activity Score 11

Each Ad uses the penny to feature the pattern or material used on the model's shoes. This one uses leather. Although, to keep with a pattern suggested in the three other ads, they could have isolated the pattern to Lincoln's jacket.

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