Genuine Scooter: Crap

With 100 mpg under your belt, it's time to teach the hybrids who's boss.

Advertising Agency: Maris, West & Baker, Jackson, USA
Creative Directors: Will Cauthen
Art Director: Will Cauthen
Copywriter: Marc Leffler
Illustrator: Keith Fraser
Executive Creative Director: Alan Goodson
Published: December 2007

7 comments

bknowlden's picture
bknowlden
3647 pencils

This whole campaign smells like student work. Sorry, but everything from the typography to the retouching is very average.

I will give props to the "hardly davidson" line though, I like that one a lot.

mpindy's picture
mpindy
165 pencils

agree.

A.G. Pennypacker's picture
A.G. Pennypacker
607 pencils

No x 5. Nice looking, but the lines are just not happening.

Spanky's picture
Spanky
4898 pencils

painful to read

chintan ruparel's picture
chintan ruparel
1516 pencils

sssup???
~ old habits die hard, older ones never do ~

~ old habits die hard, older ones never do ~

teenie's picture
teenie
1894 pencils

"Eat lightening and...crap?"

* eat lightening and then eat crap?
* eat lightening and then crap it out?
* eat lightening and other crap?

Don't get it.

Guest's picture
Guest

Putting the word CRAP in huge letters above the product is... crappy design.

Post new comment

Thank you for commenting. Please do not spam, be elaborate, respectful and helpful.
Log in or register to post comments