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Comments (5)

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Highest Rated

CrackerJackWorks's picture
CrackerJackWorks
Activity Score 18811

I think to do great work, you sometimes need to immerse yourself in a brand's culture, or at least talk to those who already are, and ask loads of questions that go beyond getting fit. If you do that, you might find some stronger insights to build your creative from.

CrackerJackWorks's picture
CrackerJackWorks
Activity Score 18811

I think to do great work, you sometimes need to immerse yourself in a brand's culture, or at least talk to those who already are, and ask loads of questions that go beyond getting fit. If you do that, you might find some stronger insights to build your creative from.

sacrilegend's picture
sacrilegend
Activity Score 3392

You nailed it. This execution just doesn't feel honest or truthful.

Top it all off, the writing is just obscenely bad.

Reality Check's picture
Reality Check
Activity Score 2539

A campaign that is interesting but not seriously absorbing.

damnson's picture
damnson
Activity Score 11517

Whatever.

An axe murderer of ads.

kleenex's picture
kleenex
Activity Score 44123

Ads have a concept, not so sure it works.

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