Costa Sunglasses: Marlin

Advertising Agency: McGarrah Jessee, Austin, Texas, USA
Creative Directors: Dave Holloway, James Mikus
Art Director: Tim Cole
Copywriter: Brian Jordan
Illustrator: Doug Carrier
Photographers: Adrian Mueller, Fabrik Studios
Model Maker: Mark Borow / McConnel & Borow, Inc.
Digital retoucher:­ Simon Eugster
Published: June 2011

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11 comments

pez's picture
pez
1723 pencils

Oh! Yeah! so now you can create fishes with your sunglasses!

atb2005's picture
atb2005
13567 pencils
MidasTouch's picture
MidasTouch
1024 pencils

Lol....

//usevertising v.s badvertising//
C'est une question de vie ou de mort.

anoldasgupta's picture
anoldasgupta
85 pencils

the concept of this ad is not that shouting................nable to expain its innermeaning...can anyone got it........pls help me im understanding the idea......

Xela's picture
Xela
2 pencils

In their defence, I'd say that the concept revolves around the "sleek" attribute: sleek glasses, just like a fish. But it's probably something much more basic, like "Me Costa, I help see fish" (pound their chest with fists twice).

HellFish's picture
HellFish
167 pencils

Good art. Poor idea.

Nike Diesel's picture
Nike Diesel
13339 pencils

Sorry, but this kinda sucks.

Ed Rapport's picture
Ed Rapport
724 pencils

Great. Just what my poor eyes need. An expensive pair of sunglasses that make me see mechanical fish.

purshotham's picture
purshotham
455 pencils

Treat for eyes...

adgoodie's picture
adgoodie
184 pencils

Wearing sunglasses gets me fish? Maybe crabs? Whaaaat?

The Mad Adder's picture
The Mad Adder
212 pencils

Nice art

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