Designers make things cool.
We don’t follow trends. We set them.
Remember when black-rimmed glasses were the exclusive domain of the not-so-hip corporate class? They were a required accessory for pocket protectors and slide rules. Then designers got a hold of them and going geek became eminently chic. Now, as others queue up to get their MFA, we’re changing the way the world sees another corporate-ladder delicacy; the MBA.
The Weatherhead School of Management at Case Western Reserve University is spearheading the Managing as Designing concept – the integration of design attitude and skills into its MBA culture and curriculum.
As a designer, you respond to challenges holistically; by sketching alternatives, prototyping ideas and refining the best ideas. The Weatherhead MBA program speaks your language and can help you develop critical skills to complement your creative nature and shape the life of organizations and the products that they create.
discover Managing as Designing at http://design.case.edu
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