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12 Comments
Nothing wrong, just kinda boring. Could do so much better. Lines are okay, but the art directions is from the 1980s C'mon.
muhahah! bottom airplane.
pilot last words was: watch! how i can
Repetitive copy done in less than 2 minutes.
ooh these guys really get the nuances of ethnically diverse advertising. global hue my ass.......
I'm sure this ad is intended to reach beyond ethnic markets. But I'd guess you'd have to have a clue about what you're talking about to know that. It's a solid campaign. Award winning, maybe not. But it quickly delivers on a solid message,
This is the same campaign from Continental Airlines from 4 years ago. Really guys? Couldn't you of at least waited a few more years to rip it off?
I saw this on Kiss My Black Ads.
Ya lo he visto.
Chief Creative Director Nexus BBDO
I never knew that Air-planes started flying upside down :D
the lower airplane must be flipped vertical...or its going to land upside down...?
This one signs off with bermudatourism.com while the others sign off with 2hoursaway.com. Doesn't look like it was intended. And the 2 hours business is nonsense unless they're talking to a specifically US based TG. In that case why take the trouble of going global? The art guys did a good job despite the airplane but the writer lost it.
The lines work and the artwork supports them. Or vice-versa.
Sure, these aren't award-winning adverts, but they are solid bread & butter fare.
Did I say I like the lines?