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The power is in your hands

Published/Aired: 
November 2010
6513
Description: 

Print advertisment created by The Republik, United States for BBQ Post 401, within the category: Food.

Advertising Agency: The Republik, Durham N.C., USA
Creative Director / Copywriter: Francis George
Art Director / Photographer: Miles Cartwright
Strategic Director: Dwayne Fry

Comments (16)

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Highest Rated

Cesar Hector's picture
Cesar Hector
Activity Score 217

Seems like we both are not getting it, because no one else cares about it.
Still it's a great marketing idea.

keithstoeckeler's picture
keithstoeckeler
Activity Score 425

Really smart advertising.

Jaap Grolleman's picture
Jaap Grolleman
Activity Score 6992

Yes great marketing idea - less idea in the ad based on the marketing though.

Guest's picture
Guest

Double "A" is an error or i don't get the ad?

Cesar Hector's picture
Cesar Hector
Activity Score 217

Seems like we both are not getting it, because no one else cares about it.
Still it's a great marketing idea.

Guest's picture
Guest

Does somebody know what the name is of that font used by: The power is in your hand..
thanx

Pedestrian's picture
Pedestrian
Activity Score 492

It's definitely a fun idea. However, I gotta imagine that if I spend money on a quarter-pounder, then I might as well just spend the money on a good BBQ sandwich. It's essentially "Trade in your $3-$4 sandwich for a $5 - $6 sandwich."

Still, it's fun.

Guest's picture
Guest

This comment has no logic flow, what so ever. I just wanted you to know that.

sloppy4's picture
sloppy4
Activity Score 1494

love it. but can i trade in this severed head for a bbq sandwich?

JeffP's picture
JeffP
Activity Score 810

Ouch, I see a typo.

HappyHour's picture
HappyHour
Activity Score 2381

Hmm...I really have to wonder if
if that was intentional

HappyHour's picture
HappyHour
Activity Score 2381

I'm not sure I see the logic behind this idea. They're asking you to patronize their competitor. Maybe they grind up all the fast food burgers and make them into BBQ Sandwiches..

morse's picture
morse
Activity Score 17830

Fun idea indeed.

.. / .-.. --- ...- . / .- -.. ...- . .-. - .. ... .. -. --.

Anonymous Author's picture
Anonymous Author
Activity Score 1541

Strong marketing. Some very old and mouldy hamburgers are coming their way.

Write a wise saying and your name will live forever – Anonymous.

http://www.anonymousauthor.co.nz
www.twitter.com/@anonauth

Guest's picture
Guest

Sounds like the guys at BBQ Post are hungry for some quarter pounders.

Roger Keynes's picture
Roger Keynes
Activity Score 5498

Cute tactical ad.

Now. let's see some BBQP branding!

The Jobless Writer
Will Think for Salary

Guest's picture
Guest

ya a a typo

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