Wings for Life: Be Grateful
When you wake up with sore legs tomorrow be grateful that your legs are sore.
A campaign to create brand awareness for Wings for Life, a spinal cord research foundation. The messaging was strategically placed in areas where people should appreciate their mobility.
Advertising Agency: Kastner & Partners, USA
Chief Creative Officers: Tim Braybrooks
Executive Creative Directors: Tim Braybrooks
Art Directors: Frank Lin
Copywriter: Andrew Ciaccio
Production Company: AAA Flag & Banners, Marina Grapics, Righthand Services
Production Manager: Jenny Wu
Account Manager: Kori Vigil