Advertising Agency: Bozell, Omaha, NE USA
Creative Directors: Scott Rowe, Scott Bishop
Art Director: Dan Greve
Copywriter: Kerrey Brennan
Illustrator: Dan Greve
Additional credits: Ryan Weidman, Brian Wetjen
Published: October 2011
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8 Comments
Creepy, fun and written with wit.
lesson I in advertising:
no long-copys for outdoor media!
True that.
What hath God wrought
Long copy ads work great outdoor on train platforms, in buses and trains and to a lesser extent at bus stops. People are sitting/standing there looking for something to read. Long copy also works in taxis and public washrooms. IMO, if you think it's "Lesson 1" that long copy doesn't work outdoor, you should update your textbooks.
Damn I envy this copy. I've tried to use zombies in copy before, but our clients just don't get zombie references.
Witty and fun.
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I'm like your clients who don't get it.
I am wondering where I can get a flyer!