Utah Department of Public Safety: Motorcycle Safety Campaign, Bug
To cars and trucks you're the bug.
Ride aware.
Advertising Agency: Richter7, Salt Lake City, USA
Executive Creative Director: Dave Newbold
Creative Directors: Gary Sume, Ryan Anderson
Art Director: Ryan Anderson
Copywriter: Gary Sume
Published: May 2010
2 comments
These don't seem to flow as smoothly prior years' "Ride Aware" stuff.
wonderful...message execution excellent!