MLK Dream Weekend: Discrimination OOH
Advertising Agency: Erwin-Penland, a Hill Holliday Agency, Greenville, USA
Creative Director: Andy Mendelsohn
Art Director: Nate Osbourne
Copywriter: Aaron Johnston
Photographer: Joe Comick
Published: December 2008


21 Comments
Well done!
Gets right to the point, doesn't it?
Matt McKee Photography/Photo Illustration
http://www.mckeephotography.com
They would have been better putting that quote on the billboard, and bring the web address up under the quote and you have a billboard that rocks.
Seen this whole line through part of the word execution way to much for it to be truly effective here.
Went to the website and it's very positive and inspiring so the main aim should be to try and direct people there and less about clever visual gimmicks. Dr King did not dream about gold lions now did he?
"stay low, move fast"
Doin' it for the points
shutup
best comeback so far.
You suck ass in jail.
"stay low, move fast"
Doin' it for the points
You're really suggesting they put a 48-word quote on a billboard? Yea, that would "rock". Sheesh.
I should have been clearer for the dumbass here, The quote ends with "...your honor was not one of them."
"stay low, move fast"
Doin' it for the points
Who you calling a dumbass you butt-pirate?
Pop quiz: Which way ends this quickest?
a) Sorry about the dumbass, do you take back the butt-pirate?
or
b) Again with the tried and tested "you're gay" joke. Me thinks the lady doth protest too much, no?
or
c) You're probably a pedophile so call me what you like.
Doin' it for the points
ye old crossing out trick. well done.
This is too simplistic.
I HAVE A DREAM~~~~~~~Father figure...GOD
the old slash through the word method. not bad
not much to it... must've been good happy hour specials that day
This is too simplistic? simplicity is bad?
Simplicity is not the same as simplistic.
-B-U-L-L-SHIT
HAAAAAAAAAAAAAAAAAAAAAAAA HAHAHAHAHAHAHAHA
The ad guys should thank the whites of yesteryears. Without them, this ad wouldn't have been born.
i am the Koreans
i do not know English
HAHAHA
Welcome, guests.
Nice billboard.
"Ubi hubave lubearned thubat ubanuby fubool cuban wrubite uba bubad ubad, bubut thubat ubit tubakes uba rubeal gubenubiubus tubo kubeep hubis hubands uboff uba gubood ubone."
-Lubeo Buburnubett