Mary Free Bed Rehabilitation Hospital: Break Free

Advertising Agency: Extra Credit Projects, Grand Rapids, MI, USA
Creative Director: Rob Jackson
Art Director: Chad Hutchison
Copywriter: Henry Kook
Published: August 2013

2 comments

NicoCiego's picture
NicoCiego
1035 pencils

winner

Barnum Bailey's picture
Barnum Bailey
13 pencils

This is the weak link of the three in this series. The message is much more muddled than the spinal rehab. Is it that you will be free from breaking bones again? Seems like they just wanted to remove a section of the billboard, and retrofitted the messaging to support that.

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