Advertising Agency: Sukle Advertising & Design, USA
Creative Director: Mike Sukle
Art Director: Andy Dutlinger, KC Koch, Jeff Euteneuer
Copywriter: Zac Spector
Account Director: Kristin Tangye
Account Manager: Meg Hanceford Meyer
Print Producer: Gail Barker
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11 Comments
clever
LOL like it
Nice. Of course grass has evolved, and a fascinating evolution it is too, but that's being pedantic. The idea is good even if it is not 'scientifically correct'.
if i were a halfwit i'd also find this clever.
niiiiice
The other one's better. Because grass HAS certainly evolved. Unfortunately, the creatives are dumb in this scenario.
+++
"I love some things, and don't love some other things."
Interesting ideas, but way too complex for outdoor. Too much to read, too many fine illustrations to make out.
My thoughts exactly.
Saw this campaign recently in Denver. Loved the billboards. Easy to read (contrary to some of the above comments) and made me smile.
i thought i had smart grass
HAHAHAHHAHAHAAHAAAA!!!!!! ITS FUCKIN FUNNY!!!