ADVERTISING

Boeing

Mosque attack

Description

It decends from heavens, ironically it unleashes hell.
Highly controvercial ad. Boeing issued an apology:
'We consider the ad offensive, regret its publication and apologize
to those who like us are dismayed with its contents,' said Mary
Foerster, Vice President of Boeing Integrated Defense Systems
Communications.
When the Company became aware of the advertisement we immediately
requested that our partner's agency withdraw and destroy all print
proofs of the advertisement and replace it with one that was
appropriate,' Foerster said. 'Unfortunately despite our best efforts
to have the ad replaced, a clerical error at the National Journal
resulted in its publication this week.'

This professional campaign titled 'Mosque attack' was published on October 01, 2005. It was created for the brand: Boeing, . This Print medium campaign is related to the Industrial, Agriculture industry and contains 1 media asset. It was submitted over 18 years ago.

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