ADVERTISING

Teleflora

A Holiday Wish

Agency: The Wonderful Agency

Description

Hey Baby Director Sune Sorensen and The Wonderful Agency brings us a lovely heartfelt story to ring in the Holiday spirit.

Ida is stuck in the hospital for the holiday season only to find that a certain someone has stopped by for a visit - but he's early…

The campaign is titled “A Holiday Wish” and includes a fundraising initiative - during tough financial times - that promises as much $250,000 from Teleflora to the nonprofit organization Make-A-Wish. Donations are triggered when consumers order seasonal bouquets, share wishes via social media with the tag #WishOutLoud, or add to the Wish Tree at Westfield Century City Mall in the brand’s hometown of Los Angeles.

Director Sune Sorensen: “This was my second holiday spot with the aptly named Wonderful Agency and it felt immediately special, not just due to the strength of the concept but also the value it will have in the lives of children, and their families, who desperately need it”.

The production was shot in Vancouver, Canada, and includes local talent and crew. “Finding a 5-year old protagonist with the natural and technical skills to perform in a role like this was an incredibly difficult task because I didn’t want the performance of our older pediatric nurse to carry the film alone”. And clearly, he found one… “When I met Aliyah Brooks, it was instant relief and elation - we found the needle in the haystack!”. Sorensen continues: “My experience is that deceptively simple storytelling like this requires even better people and, thankfully, we had that. Our crew was quite frankly phenomenal. From the DOP, 1st AD, and Art Director, to the Gaffer and Grip. All of them A-listers in my book.”

This professional campaign titled 'A Holiday Wish' was published in United States in November, 2023. It was created for the brand: Teleflora, by ad agency: The Wonderful Agency. This Integrated medium campaign is related to the Delivery Services industry and contains 1 media asset. It was submitted 5 months ago.

Credits

Director - Sune Sorensen
Represented by JSA and AgentZoo
Hey Baby Films, Los Angeles & New York.
Nice Shirt, London. Bandits, Paris.
DOP - Starr Whitesides
Represented by Artistry
Gregg Dallesandro, Stacey Karp
Erin Randol, and David Silavin

AGENCY - The Wonderful Agency
○ President | Michael Perdigao
○ CCO | Margaret Keene
○ SVP, Account Services | Lori Hobson
○ Account Director | Madeleine Grey
○ Executive Creative Director | Steve Yee
○ Jr. Copywriter | Carson Lane
○ Jr. Art Director |Lauren Meyer
○ Global Director of Int Production | Tanya Lesieur
○ Production Coordinator | Chrisan Lee
○ Senior Integrated Project Manager | Kae Victors

CLIENT - Teleflora
○ President | Jeff Benne
○ VP, Markeng | Danielle Mason
○ Director, Marketing | Cheryl Nguyen

PRODUCTION - Hey Baby, Los Angeles
○ Executive Producer, Partner | Johnny Parker
○ Assistant Director | Paul Barry

SERVICE - Means of Production, BC
○ Executive Producer | David Bouck
○ Executive Producer | James Hutchinson
○ Producer | Jill Sartore
○ Production Designer | Aaron Hall

EDITORIAL - Cut & Run, Los Angeles
○ Editor | Steve Gandolfi
○ Assistant Editor | Erica Heldon
○ Managing Partner | Michelle Eskin
○ Executive Producer/Partner: Amburr Farls
○ Head of Production | Brady Fiero
○ Sr. Producer | Brian Mulvey

FINISHING - Jogger, Los Angeles
○ Executive Producer | Alicia Cargile
○ Sr. Producer | Karisa Callahan
○ Flame Artist | Cary Welton
○ Graphics Artist | Daniel Chang

TELECINE - Trafik
○ Colorist | Ricky Gausis
○ Assistant Colorist | Sam Ziaie
○ Producer | Phoebe Torsilieri
○ Managing Partner | Robert Owens

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ADVERTISING

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