Description
Some pairings are just meant to be. So when Hotel Tango launched ‘Shmallow—the original toasted marshmallow whiskey—we couldn’t help but wonder: Wouldn’t this go great with cocoa? Thus was born Swiss Miss ‘Shmallow.
We worked with both iconic brands to make the collaboration a reality. Then we helped launch it, designing a label that pairs Hotel Tango’s cat mascot with the Swiss Miss herself. The result is a bottle of toasted marshmallow and cocoa-infused bourbon that looks as good as it tastes.
This professional campaign titled 'Shmallow' was published in United States in October, 2024. It was created for the brand: Hotel Tango, by ad agency: Young & Laramore. This Design and Integrated media campaign is related to the Alcoholic Drinks industry and contains 9 media assets. It was submitted 3 months ago.
