L'orient le Jour is name of the news paper (The Orient of the day), we re named it Lorient Le Siecle as in the orient the century for the anniversary occasion.
Description
The 100-year campaign of the infamous L'orient Le Jour , the leading French Newspaper in Lebanon and the region. A play on Typography to form the 100 year logo and a portray on multiple events that have shaped the century.
This professional campaign titled '100 Years' was published in Lebanon in February, 2024. It was created for the brand: L'orient Le Jour, by ad agency: Mink. This Film and OOH Outdoor media campaign is related to the Media industry and contains 4 media assets. It was submitted 21 days ago.
Credits
Advertising Agency: mink
Executive Creative Director: Moe Minkara
Creative Director: Rana Chaker
Associate Creative Director: Jessy Ghostine
Account Manager: Ritasha Karam
Copywriter: Moe Minkara / Yasmina Farah
