Description
The Big Big Tinz campaign was a bold and vibrant initiative to reintroduce Pepsi's iconic Long Throat Bottle to the market. Featuring the charismatic ambassador, Young Jonn, the campaign celebrated the essence of "more to enjoy" with a playful and energetic vibe that resonated with young, dynamic audiences. By leveraging Young Jonn's influence and unique style, we showcased the Long Throat Bottle as the perfect companion for refreshment, fun, and excitement, reinforcing Pepsi's legacy of innovation and connection with the youth culture.
This professional campaign titled 'Big Big Tinz' was published in Nigeria in November, 2024. It was created for the brand: Pepsi, by ad agency: Insight Publicis. This 360°, Design, and OOH Outdoor media campaign is related to the Food, Music, and Soft Drinks industries and contains 4 media assets. It was submitted 15 days ago.
Credits
Advertising Agency: Insight Publicis, Lagos, Nigeria
Creative Director: Esosa Osagiede
Business Director: Rotimi Ajanlekoko
Deputy Creative Director: Adebayo Arisilejoye
Account Director: Timilehin Johnston
Senior Copywriter: Okiki Oyebamiji, Iroro Alloh
Lead Strategist: Adewale Solarin
Group Lead Art: Steve Collins
Senior Art Director: Damilola Bolaji, Yolanda Ezugwu
Copywriter: Oyindamola Akinbolagbe
Junior Copywriter: Osoyemi Halilat Omowunmi
Account Manager: Adedoyin Oshunniyi, Grace Gboko
Project Manager: Vivian (Chinyere) Onyeche