Description
The advertising campaign talk to the citizen that don't pay attention with the traffic. The number of accidents are growing because human faults. The turn signal it's one of the more important alerts to avoid mistakes and collisions, so, the ads are showing the unreal risks. We shouldn't be afraid of the turn signal.
This professional campaign titled 'The Turn Signal Doesn’t Hurt - Barbwire, The Turn Signal ...' was published in Brazil in September, 2018. It was created for the brand: O Imparcial, by ad agency: Audi Comunicação. This Print medium campaign is related to the Media industry and contains 3 media assets. It was submitted over 6 years ago.
Credits
Advertising Agency: Audi Comunicação, Presidente Prudente-SP, Brazil
Creative Director / Copywriter: Rafael Lucas
Art Director / Illustrator: João Corazza
Photographer: Victor Gonçalves
Additional Credits: Roger Lima, Bruno Lopes