Description
As we mark World Water Day, Jindal Stainless highlights the importance of water conservation and equitable access through a compelling concept. In our carousel creative, we contrast the perception of water as a game with the harsh realities faced by marginalized communities. Frame 1 depicts a playful game of water flowing through pipes and buckets, while frame 2 shifts focus to rural Indian women carrying heavy water buckets, emphasizing the stark struggles of accessing clean water. Our message is clear: let's use water wisely and with care. #WorldWaterDay.
This professional campaign titled 'World Water Day' was published in India in March, 2024. It was created for the brand: Jindal Stainless, by ad agency: Social Panga. This Content, Design, and Digital media campaign is related to the Other industry and contains 2 media assets. It was submitted about 2 months ago.
Credits
Brand: Jindal Stainless
Marketing Agency: Social Panga
Design: Prateek Sharma, Prachi Singh
Copywriter: Tarun Golani, Honey Singh
Account Management: Naina Chamyal, Rajan Bagga, Taran Shukul, Aashna Thakur