Description
Challenge:
To leverage world tourism day for Tash Hair Curler and establish the
“on-the-go” feature of the product.
Insight:
The product is all about portability ultimately giving you the perfect hair
anytime, anywhere.
Idea:
We came up with a visual innovation concept where different
geographical locations from across the world were replaced with
silky, smooth hair. Because having a good hair day can be as big an
achievement as climbing a mountain, sailing the seven seas or
scaling a vast desert.
This professional campaign titled 'World Tourism Day ' was published in India in June, 2023. It was created for the brand: Tash Hair, by ad agency: NEM Digital. This Content and Digital media campaign is related to the Fashion, Household Products, and Personal Accessories industries and contains 3 media assets. It was submitted almost 2 years ago by India's First 'Direct To Fan' Marketing Agency: Nothing Else Matters of NEM Digital .
Credits
Nothing Else Matters