Description
When you have cancer, it’s hard to stop thinking about it, and as searches increase, the algorithm keeps suggesting more words related to the disease. That’s why, this February 4th, World Cancer Day, we decided to turn this around by delivering a message of hope and support, as our life insurance is the only one in Colombia that covers the disease at every stage.
This professional campaign titled 'world cancer day' was published in Colombia in February, 2025. It was created for the brands: MetLife and MetLife Colombia, by ad agencies: Mullenlowe Retail Colombia and MullenLowe SSP3. This Digital and Print media campaign is related to the Insurance industry and contains 1 media asset. It was submitted 2 months ago by CREATIVE DIRECTOR COPY: andres felipe gonzalez of MULLENLOWE RETAIL COLOMBIA.
Credits
Advertising Agency: MullenLowe SSP3
Executive Creative Directors:
Carlos (Sánchez) - Diego Morales
Creative Directors:
Felipe González - Jeffer Delgado
Copywriter: Felipe González
Art Director: Santiago Santamaría
Ejecutiva de cuenta: Valentina Mejía
