ADVERTISING

Volkswagen

VW App-Connect

Agency: Ogilvy

Description

Today’s smartphones mean we’re constantly glued to our screens, even when we should not be. Volkswagen has developed App-Connect so drivers can select smartphone apps right from their dash and keep their focus on the road. To promote this, we came up with a print campaign that reminds people about the importance of safe driving.

This professional campaign titled 'VW App-Connect' was published in United Arab Emirates in February, 2018. It was created for the brand: Volkswagen, by ad agency: Ogilvy. This Print medium campaign is related to the Automotive industry and contains 5 media assets. It was submitted over 6 years ago.

Credits

Advertising Agencies: Memac Ogilvy, Dubai, United Arab Emirates / Geometry, Dubai, United Arab Emirates
Chief Creative Officer: Paul Shearer
Regional Creative Director: Juliana Paracencio
Art Director / Copywriter: Mirko Arico-Torreno
Client Service Director: Atul Shenoy
Account Executive: Maha Najem

ADVERTISING

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